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Ironmongers Walter and Thomas Davies added a hired car division in 1902 to their
business enterprises in Llanelli. The most common complaint from customers inspired
the brothers to come up with an solution that was advertised as requiring ‘no more than a minute’ to use. In 1905 and by 1906 they were dispatching as many as a thousand units every month.

Identify this innovation, named after the street from where they operated.